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Insights, resources, and inspiration for publishers.


Gold PR, Smarty Social Media, and Mixpo Win Digital PR Award for Best Social Networking Campaign

We're excited and honored to announce that Gold PR, in partnership with Mixpo, are award winners of this year's Digital PR Awards for the Best Social Networking Campaign. Read More

Cheat Sheet: Positioning Digital Metrics

There is a lot more to positioning digital campaign performance than impressions and clickthrough rates. To help publishers translate an accurate, rich performance story, here's a cheat sheet of how to think about and position digital metrics. Read More

The Future is Mobile: What Publishers Can Do To Adapt

This week the IAB released a new Internet Advertising Revenue Report, reinforcing some of the top opportunities facing premium publishers such as mobile video advertising. See how publishers are taking advantage of the mobile-video boom. Read More

Facebook Ad Targeting: What You Need To Know

Advertising on Facebook is so much more than boosting posts. From custom audiences, to lookalike audiences, the targeting opportunities on Facebook are seemingly endless. Listen to our VP of Product, Justin Kistner, nerd out on Facebook ad targeting. Read More

Facebook's Metric Mishap

Facebook mistakenly inflated their video advertising metric. Advertisers are moving on, but publishers want accountability. Read More

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