Now there's an ad unit that bridges TV and the web
What do you get when you mix a TV spot, local response and the Internet?
If you could blend together only the most compelling attributes of TV spots, rich media and static display ads, you'd get something really unique: An engaging, cost-effective, locally-targeted online ad unit…
The Xspot.
Xspots feature a powerful combination of the emotive aspects of TV advertising, the interactivity of rich media and the ad standards of the static banner.
Video, interactivity and localization
Xspots are online ads that run in standard display inventory, but unlike display ads, they're highly engaging.
Xspots are dynamic and interactive, but unlike rich media, they're inexpensive to produce and update. When you want to update the creative or change the promotion, you can easily replace images and text. And changes appear immediately, while the campaign is in flight.
Xspots use sight, sound, and motion to appeal to viewers' emotions. But unlike TV ads, Xspots include interactive images and text that can easily be customized for each local market. Advertisers can track real-time information on local market engagement down to the DMA, zip code and area code.
The Xspots and related materials and content displayed on this site are protected by copyright and other applicable laws and are the property of Mixpo and/or its third party resellers and advertisers. They are made available for viewing in the Xspot Gallery solely for demonstration and illustrative use purposes only.
Please see full disclaimer in the Xspot Gallery
- Format: 300x250 display ad unit
- Interactive: Expandable, overlays, interactive components
- Dynamic: Edit content and interactive components in real time
- Targeted: Geo-targeting by zip code and other parameters
- Compatible: Ad servers, including Open AdStream, DART (Doubleclick), APT (Yahoo), and AdBrite.
