Jeff Lanctot

Jeff Lanctot is the Senior Vice President, Global Media for Avenue A | Razorfish. In this role, Jeff oversees Avenue A | Razorfish's worldwide media business, a group that managed over $735M in digital media in 2007. In his eight years with the company, Jeff and his teams have developed digital branding strategies, segmentation models, and customer acquisition and retention programs on behalf of clients such as Disney, Coors, Expedia, Nike, Microsoft, Best Buy, and WeightWatchers. He previously served as Vice President and General Manager of the agency's Northwest region.

Jeff is a recipient of Advertising Age's "Media Maven" award, MEDIAWEEK's "Media All-Star" award, and B2B Magazine's "Best Brightest Media Strategist" award. He was also named one of Media Magazine's "50 Most Influential People in Online Advertising" and MEDIAWEEK's “Top 50 Media Executives.” Jeff began his career with Deloitte Consulting, and is a graduate of Washington State University.