About Us
Who We Are
Meet our highly skilled management team and expert board members.
What We Do
Mixpo is an online video advertising company dedicated to serving the local small and medium-size business (SMB) market. Through our pioneering online video advertising platform, we enable interactive agencies, ad networks, publishers, directories, and marketplaces to easily and affordably create, deploy, and optimize online video ads that drive measurable results and fuel more effective marketing campaigns for their clients.
How We're different
The popularity of online video advertising is driving most of the growth in local online ad spending. According to the Borrell Associates report, 2008 Outlook: Local Online Advertising, "local search advertising will more than double next year to $5 billion, while locally placed online video will triple, to almost $1.3 billion."
In response to this growth, online video advertising companies are proliferating.
Why choose Mixpo?
- At Mixpo, we aren’t about slick, 15-second pre-roll ads. Our platform is designed to support the creation of authentic, informative VideoAds that establish personal connections with potential customers.
- Our high-quality VideoAds, which you can easily embed into banner ads, directory profile pages, search landing pages, blogs, and more, look great on-screen because they adjust automatically to bandwidth. And, through built-in interactivity, they facilitate lead generation and conversion.
- Perceived cost. The fragmented nature of the video advertising process. These are the most significant barriers to offering local SMB clients an online video advertising service. Mixpo eliminates both. We provide an end-to-end turnkey video advertising platform that supports VideoAd creation, deployment, and optimization at a price that SMBs can afford.
- The Mixpo platform is also flexible enough to allow partners to offer a range of online video solutions, including self-serve for clients who want to manage their own video campaigns.
- At Mixpo, we believe that the online video advertising process begins, rather than ends, when you publish a VideoAd on the Web. That’s why we designed our platform around the idea of optimization—improvement over time.
- Our integrated platform makes it easy to respond to data about a VideoAd’s performance by modifying the ad and instantly measuring the effects. You can even test different versions of the same ad at the same time. And, through VideoAd landing pages and syndication, we bring your ads to the attention of qualified customers.
Please contact us to learn more about partnering with Mixpo and how we expect our online video advertising platform to evolve over time.